Frammy Design Studio created an official merchandise collection for ONE N ONLY, an EDM festival travel community bringing people together through shared music and festival experiences.
Led by Gulsah Hamurcu, founder and designer of Frammy Land, the project transformed ONE N ONLY’s identity into an original, fashion-led merchandise collection built around artwork, community and festival culture.
The collection expanded beyond traditional logo merchandise, combining original illustration, apparel design, product selection and creative direction across a range of wearable pieces designed for the ONE N ONLY community.
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PROJECT OUTCOME
THE COLLECTION
MERCHANDISE SYSTEM
FESTIVAL COMMUNITY
Fashion-led merchandise designed as a cohesive collection for ONE N ONLY.
From bodysuits, kimonos and jerseys to T-shirts, tops, shorts and accessories, the collection was developed across a diverse range of products while maintaining a consistent visual identity and original artwork throughout.
A ready-to-sell merchandise system built without upfront inventory.
The collection was set up with a made-to-order / print-on-demand model, allowing ONE N ONLY to offer a diverse merchandise range online without holding stock. Products are produced as orders are placed, creating a flexible and scalable merchandise system.
Designed for the ONE N ONLY festival community, the collection translates its bold visual world into wearable merchandise — created to be part of the weekend, the experience and the memories.
